This new Samsung OLED TV provides every part fashionable leisure customers want

For severe media customers, particularly anybody who actually enjoys the latest status titles and video games on the highest consoles, an OLED TV looks as if the most effective funding. With a skinny design and individually-lighted pixels that contribute to an ideal distinction ratio, OLED fashions can greatest assist the appear and feel of the latest leisure productions. And the few drawbacks to an OLED sensible TV, particularly the value and colour brightness, appear to be fading away every yr.

As somebody who has loved Samsung TVs for a very long time now, I’ve witnessed how they enhance on their deficiencies in an effort to create a complete viewing expertise. That is very true on the subject of OLED fashions, a kind of TV Samsung as soon as ignored. I examined out its newest mid-range OLED mannequin, the S90F, and along with the right distinction, it was surprisingly shiny and colourful. With all the additional options that assist my numerous pursuits, from having fun with a slew of streaming companies to gaming on a PS5, this TV was most spectacular and completely suited to my wants.

I spent a couple of weeks testing out this new mannequin. This is what I discovered.

4.5/5

Model

Samsung

Working System

Tizen

Show Kind

OLED

Show Decision

4K (3,840 x 2,160)

This 2025 OLED sensible TV makes for an immersive leisure expertise for every kind of media, offering vivid colours, good distinction, and worthy brightness for movies, exhibits, sports activities, and video games. With an in depth gaming hub, way of life apps, and ambient modes, this TV is suited to the trendy shopper.

Execs & Cons

• Excellent distinction and gorgeous brightness
• Terrific gaming options
• Quick processor and automated AI settings

• Mounting is tedious
• Delicate
• Superfluous software program and companies

Value, availability, and specs

The 2025 Samsung OLED S90F options QD-OLED panels, which mix individually-lit pixels with a quantum-dot filter that permits for wealthy colour, good distinction ratio, and a wide-viewing angle. It boasts 4K decision and HDR10+ with a 144Hz refresh charge. Regarding audio, it helps Dolby Atmos, 360 spatial sound, and object monitoring. It options the Tizen working system, which incorporates sensible assistant compatibility, Samsung TV Plus, and a set of productiveness and well being apps. It provides ALLM, VRR, and FreeSync Premium Professional for gaming, in addition to a web-based hub for Xbox GamePass subscribers.

It options 4 HDMI ports, together with 1 eARC, 3 USB slots, and Wi-Fi 5. It is accessible from Amazon, Finest Purchase, and immediately from Samsung.com, which provides a price-matching coverage. A 65-inch mannequin retails for $2,500, but it surely was lately on sale for $1,600 from Samsung.com and Amazon.

What I preferred concerning the Samsung OLED S90F TV

Gorgeous distinction and massive brightness

There’s loads to take pleasure in with this OLED TV that feels utterly immersive and suited to the numerous wants of contemporary customers. From reside sports activities to video games, streaming Marvel films to watching horror movies, this OLED TV regarded unbelievable.

To begin, it does really feel like establishing a sensible TV is getting quicker and simpler. It goes quicker if you have already got a Samsung account in addition to streaming apps arrange in your cellphone — I had the unit linked to Wi-Fi with a bunch of apps logged into and able to go in a matter of minutes. I did not really feel the necessity to tinker with too many settings straight away.

Samsung’s AI image customization settings go a protracted solution to placing you in the best place from the soar if you happen to’re much less involved with cinematic constancy and extra eager on watching one thing that feels good. The concept is that the TV analyzes your quick area and routinely adjusts the settings, though I do assume it is price taking time to undergo every when you’re settled into your fastened leisure room.

I first watched a number of the extra cinematic Marvel films; colours jumped out whereas the motion scenes have been seamless and detailed. All the things I noticed felt life like and nearly tangible. As anticipated, the distinction was terrific, and blacks confirmed up wealthy and intense on display. What shocked me a bit was simply how shiny the display was, particularly when there was no ambient mild. With overhead lights on, the display nonetheless regarded good as effectively, with none noticeable glare.

Gaming stood out. Enjoying some solo RPGs on my PS5, each motion and enter felt instantaneous and easy. The gaming hub grants numerous totally different settings and help, permitting you to toggle HDR, VRR, a digital map and aiming help. It’s also possible to alter the black ranges or enact sweeping settings primarily based on the kind of style of recreation you are taking part in. All of it makes for a terrific expertise for each console use and on-line play; Samsung provides on-line Xbox gaming with a subscription.

To the extent you need to use your sensible TV as some sort of central sensible dwelling working hub, there are apps and perks to take pleasure in. A slew of well being, health, way of life, and productiveness apps can be found. Ambient Mode and a Day by day Panel function will let you remodel your TV into one thing extra aesthetic or informative when it is not actively ‘on.’ I am not notably enthralled by these extras, however I do see the attraction and interact with them every now and then.

What I did not like Samsung OLED S90F TV

Extra AI options can alter the viewing expertise

There is not a ton about this TV that’s worrisome. Like different Samsung TVs, it would not provide Dolby Imaginative and prescient, however that is not as big a knock because it was once since HDR10+ is gaining in reputation. Whereas the TV holds up in a well-lit room, it’s miles higher loved in a darkish surroundings. If the room is just too shiny, and also you’re attempting to observe darker media, particularly older titles, you would possibly begin to discover some shadowing or points with element. There is not numerous glare, however extra blurring is likely to be noticeable in darkish scenes.

I do assume the AI image settings generally is a bit problematic. I recognize they do a bunch of issues without delay to make the picture seem respectable to those that aren’t excited about going into every setting, but it surely does really feel like typically the visuals are off. Inherently, AI settings are synthetic, and all these software program enhancements are counter-intuitive to something striving for constancy; Filmmaker Mode itself strips all the surplus modifications with the intention to protect the artistic’s intent. This Samsung TV additionally provides AI Optimization and AI Customization, two settings that appear fairly comparable and are the truth is slightly complicated. I recognize there are settings that assist out the informal viewer, however for these in search of a devoted viewing expertise, additional work is required.

One other concern would possibly contain mounting — primarily, the method would require numerous planning, persistence, and warning. The TV is so skinny, and it feels delicate, and since it’ll match practically flush in opposition to the wall, set up generally is a bit tedious. In any other case, the stand is straightforward to put in, though the mannequin is significantly better when mounted.

I nonetheless might do with out a number of the bloat; I do not take care of Samsung TV Plus and do not feel inclined to make use of Bixby as my digital assistant. There are a bunch of Samsung apps put in, lots of which I discover pointless, however their inclusion is extra annoying than it’s problematic.

Must you purchase the Samsung OLED S90F TV?

I strongly really feel that anybody who consumes numerous totally different media, particularly those that watch sports activities, stream titles, and play video games on the most recent consoles, is vital to have a flexible and customizable sensible TV that may maintain up. This newest Samsung OLED mannequin is certainly a type of TVs with its good distinction ratio, spectacular colour accuracy, and quick processing instances. It is actually geared up for watching new and big-budget titles, but it surely’s additionally good at upscaling older content material.

With 4 HDMI ports, automated image changes, and settings to optimize gameplay, this OLED TV is well-suited for numerous wants. You will need to set it up in a room the place you’ll be able to management the lights, as a result of the picture actually pops when loved in a dimly-lit room.

It comes at a superb worth for OLED fashions, and it is undoubtedly price taking the additional effort and time to mount the unit. I loved every part I watched and performed on this sensible TV, and it is undoubtedly a worthwhile funding.

4.5/5

Model

Samsung

Working System

Tizen

Show Kind

OLED

Show Decision

4K (3,840 x 2,160)

This 2025 OLED sensible TV makes for an immersive leisure expertise for every kind of media, offering vivid colours, good distinction, and worthy brightness for movies, exhibits, sports activities, and video games. With an in depth gaming hub, way of life apps, and ambient modes, this TV is suited to the trendy shopper.